WED, APRIL. 12 2023-theGBJournal | The Pan-African Private Sector Trade and Investment Committee (PAFTRAC) Africa CEO Trade Survey has officially launched Tuesday, offering a unique opportunity for CEOs and business leaders to share their insights and experiences of trading in Africa.
The survey, currently on its third edition, is being conducted by PAFTRAC, the Pan-African Private Sector Trade & Investment Committee, in partnership with African Business magazine. The survey aims to capture the opinions and views of CEOs and senior executives from across the continent, providing valuable insights into the challenges and opportunities facing African businesses.
This year’s theme will be “Realising the AfCFTA in an era of disruption”. The implementation of the Africa Continental Free Trade Agreement, AfCFTA, has been disrupted by various challenges, including the COVID-19 pandemic, the Russia-Ukraine war, and other external shocks. These challenges have highlighted the need for African countries to adapt to the changing global environment and seize the opportunities presented by the AfCFTA to transform their economies and societies. The Africa CEO Trade Survey will look to capture the sentiment of Africa’s private sector to inform policy-makers in the implementation of trade policies to fulfil the potential of the AfCFTA.
“We encourage all CEOs and senior executives in Africa to take part in this survey and share their insights and experiences,” said Professor Patrick Utomi, Chairperson of PAFTRAC. “This is a unique opportunity to contribute to a valuable body of research that will help to shape policy and the future of trade in Africa.”
Last year, over 800 executives active in the continent, from 46 countries in Africa, responded to the Africa CEO Trade Survey. The survey provided a unique insight into the challenges and opportunities that exist in trading in Africa and served as an excellent barometer of private sector sentiment on African trade and the African Continental Free Trade Area (AfCFTA).
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